925.837.1314 // info@perseverelending.com
OUR COMPANY
Persevere Capital is a private credit investment manager built on more than 20 years of direct lending experience and nearly $1 billion in real estate debt transactions. We specialize in providing investors with access to institutional-quality private real estate credit strategies focused on consistent returns, disciplined underwriting, and downside protection.
Our approach blends decades of real-world lending expertise with modern risk-management tools designed to help investors earn strong, stable performance across market cycles.
ABOUT US
Persevere Capital was founded by Damon Bowers, a long-time private credit operator who has originated and managed more than $1B in real estate debt over two decades. The firm was created to meet a rising demand among sophisticated investors for transparent, data-driven private credit solutions with real underwriting depth—not simply high-yield promises.
Our investment team brings extensive experience in direct lending, construction financing, asset-backed credit, capital markets, and portfolio risk management. We combine a conservative approach to underwriting with modern analytics and real-time market awareness.
Persevere Capital is headquartered in Danville, California and works with family offices, registered investment advisors, wealth managers, and accredited individual investors nationwide.

WHAT WE OFFER
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20+ Years of Experience
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$700+ in Transaction History
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Backed By Real Estate
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Strategic Downside Protection
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Aligned Incentives
OUR TEAM

Damon Bowers
925.837.1314 Ext. 14
damon (at) perseverelending (.com)

Michelle Pedrotti
925.837.1314
michelle (at) perseverelending (.com)

Ronnie Smith
925.837.1314
ronnie (at) perseverelending (.com)

Joseph McDonald
925.718.6212
joseph (at) perseverelending (.com)

Angela Angelovic
925.575.9551
angela (at) perseverelending (.com)

Katie McNichols
925.837.1314
Katie (at) perseverelending (.com)

Joseph McDonald
925.718.6212
joseph (at) perseverelending (.com)

Angela Angelovic
925.575.9551
angela (at) perseverelending (.com)

Katie McNichols
925.837.1314
Katie (at) perseverelending (.com)

Jerry Aleman
925.837.1314
jerry (at) perseverelending (.com)

CONTACT PERSEVERE CAPITAL
OUR ADDRESS
Address: 600 San Ramon Valley Blvd #202
Danville, CA 94526
Tel: 925.837.1314
Hours: Monday-Friday 8:00 pm - 5:00 pm
For any general inquiries, please fill in the following contact form:
ABOUT PERSEVERE CAPITAL
Persevere Capital brings more than 20 years of lending experience and nearly $1 billion in real estate debt transactions, giving our team a deep understanding of how to originate, underwrite, service, and manage loans across all market cycles—including periods of significant volatility such as the 2008 financial crisis and the 2020 pandemic. Our institutional-style risk management framework incorporates advanced analytics to evaluate interest-rate exposure, default probability, market stress scenarios, and portfolio concentration, ensuring a robust approach to protecting investor capital. With disciplined, collateral-focused underwriting and conservative loan structures, we prioritize downside protection and long-term stability. As both operators and investors, we align our interests with those of our clients by investing alongside them and maintaining complete transparency throughout the investment process.
Investment Strategy
Our strategy focuses on originating and managing well-secured private real estate loans backed by residential and commercial assets in strong U.S. markets.
We target opportunities where:
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The collateral value is clear and defensible
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The borrower has demonstrable experience
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The project economics create a natural margin of safety
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The loan structure provides meaningful investor protection
We prioritize risk-adjusted performance—not maximum yield—so our portfolios are designed to remain resilient during both rising and falling interest-rate environments.
The Persevere Lending Track Record
Persevere Capital builds on the 20-year lending platform of Persevere Lending, which has completed nearly $1B in funded loans. This foundation provides deep market knowledge, operational expertise, and a pipeline of high-quality borrowers that few emerging investment platforms can match.
Our long-standing relationships with builders, developers, and real estate professionals give us access to consistently strong deal flow that meets our strict underwriting criteria.
Who We Serve
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Family Offices seeking stable private credit exposure with downside protection
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RIAs & Wealth Managers looking for vetted alternatives that complement traditional portfolios
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Accredited Investors wanting consistent, risk-managed income and capital preservation
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Real Estate Investment Funds that require specialized private debt allocations
Our Commitment
Transparency. Discipline. Performance.
These core principles guide everything we do—from underwriting and portfolio construction to ongoing reporting and investor communication. We believe private credit should be managed with the same rigor, clarity, and professionalism found in institutional investment firms.

